Category Archives: Video Marketing

New TV Video Production Studio in NoVa

Tweet Creative Video unveiled its new television video stage at the new Herndon facility.  CVW now offers a large insert stage to accommodate productions that require a controlled environment.  Excellent for interviews and demonstrations; props and background can make the … Continue reading

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CVW Blog Reboot: Location or Studio?

Tweet While we are building our new studio at our new location (to be revealed soon), it seemed a good time to reboot one of our earlier posts of the value of using a studio vs. doing a location shoot. … Continue reading

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Marketing with Podcasts

Tweet One of the biggest impacts the internet has made on the world is raising the standards, and demands, of accessibility. Whether its goods and services, news, or information, people want it and people want it now. Coupled with the … Continue reading

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Sharing the Benefits in Your Video Marketing Campaign

Tweet Last time, we discussed things to consider when developing a video marketing script and how it’s important to have a good ratio of “value for the customer” to “the business’ own self-promotion.” Today, we’d like to continue the discussion … Continue reading

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Developing a Video Marketing Script

Tweet Now that we’ve discussed, in length, how to pick the right spokesperson for your video marketing campaign, the next step in developing your video marketing campaign is writing a script. The most important aspect of any script is the … Continue reading

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Picking the Right Spokesperson for Your Video Marketing Campaign

Tweet Finding the “perfect” spokesperson for your video marketing material can be difficult at best. Since every company is different with not only their different products/services, but also with their different target audiences – there’s no one right spokesperson for … Continue reading

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Marketing Your Company

Tweet Video marketing is unlike any other marketing medium. If a picture can say a thousand words, how many do you think a video can say? Unlike traditional printed marketing material, video marketing material can actually be distributed from customer … Continue reading

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Using the Teleprompter to Your Advantage

Tweet When filming a speech, the use of a teleprompter can save you both time and frustration. Not only that, a teleprompter can help your speech appear more professional and polished. There are also several different ways to use the … Continue reading

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The Importance of Practicing Your Speech, Even When Using a Teleprompt​er

Tweet The biggest concerns our clients have when using a teleprompter is that their speech will come off too rehearsed and robotic. When using a teleprompter to deliver a speech, it’s important to make the presentation your own by ad-libbing … Continue reading

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Marketing Your Business Through Podcasts

Tweet As we are preparing to release our 10th BLOGcast this Friday, one of our readers asked a very timely question about both producing and marketing yourself through podcasts: A podcast is a series of videos meant to be directly … Continue reading

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